2026/27 Hannover 96 Home Jersey | Macron Red German Football Shirt
2026/27 Hannover 96 Home Jersey – The Macron City Kit
Show your support for Hannover 96 with the 2026/27 Home Jersey, created by Macron for the new season.
The new home shirt returns to the club's traditional 96-Rot red, complemented by black, white and green detailing on the crew neck and sleeve cuffs. The combination creates a classic Hannover 96 appearance while adding a modern graphic element.
The defining feature of the 2026/27 jersey is the embossed all-over graphic integrated directly into the fabric. The pattern contains eight recognizable landmarks and institutions from the city of Hannover, turning the shirt into a visual tribute to the club's hometown.
The landmarks incorporated into the shirt include the New Town Hall, Ernst-August Monument, Marktkirche, Kröpcke Clock, Telemax, Anzeiger-Hochhaus, Leibniz University and the “Warme Brüder” industrial monuments.
The design concept is summarized by the campaign phrase “Geprägt durch unsere Stadt”, which translates roughly as “Shaped by Our City.” The idea reflects the deep relationship between Hannover 96 and the city of Hannover.
Additional details include the “NIEMALS ALLEIN!” (“Never Alone!”) motto on the outer back neck and a customized inner hem tape featuring “LOVE HANNOVER HATE RACISM.” The Hannover 96 crest and Macron Hero are applied to the chest using a silicone print with a suede-effect base.
For performance, the shirt uses Macron Eco Softlock as its primary fabric, combined with an Eco Baimi back panel and Eco Mesh inserts for breathability and lightness. Macron states that its Hannover 96 match kits use 100% post-consumer recycled plastic-based Eco Fabrics.
The 2026/27 Home Jersey features a Slim Fit and is designed for both match-day performance and supporter wear.
7. Product Features
- 2026/27 Hannover 96 Home Jersey
- Official Macron design
- Hannover 96 1846/96
- Traditional 96-Rot red
- Black, white and green details
- Embossed all-over city graphic
- Eight Hannover landmarks
- New Town Hall design
- Ernst-August Monument
- Marktkirche
- Kröpcke Clock
- Telemax
- Anzeiger-Hochhaus
- Leibniz University
- Warme Brüder
- “Geprägt durch unsere Stadt”
- “NIEMALS ALLEIN!” motto
- “LOVE HANNOVER HATE RACISM” inner tape
- Hannover 96 crest
- Macron Hero
- Eco Softlock fabric
- Eco Baimi back panel
- Eco Mesh inserts
- Recycled materials
- Slim Fit
-
- Bundesliga football jersey
Macron states that the jersey is made using Eco Fabrics derived from 100% post-consumer recycled plastic, while Hannover 96 says each shirt corresponds to roughly 13 recycled 0.5-liter plastic bottles.
8. FAQ
Who makes the Hannover 96 2026/27 Home Jersey?
The 2026/27 Home Jersey is made by Macron, Hannover 96's technical partner since 2019.
What color is the Hannover 96 2026/27 Home Jersey?
The shirt uses Hannover 96's traditional 96-Rot red, with white, black and green detailing.
What inspired the Hannover 96 2026/27 Home Jersey?
The jersey is inspired by the city of Hannover, with eight landmarks and institutions embossed into the fabric.
What does “Geprägt durch unsere Stadt” mean?
It means approximately “Shaped by Our City.” It expresses the close relationship between Hannover 96 and its hometown.
What landmarks appear on the shirt?
The design includes the New Town Hall, Ernst-August Monument, Marktkirche, Kröpcke Clock, Telemax, Anzeiger-Hochhaus, Leibniz University and the Warme Brüder.
What does “NIEMALS ALLEIN!” mean?
It means “Never Alone!”, one of Hannover 96's key club mottos.
What material is the jersey made from?
Macron states that the shirt uses Eco Fabrics made from 100% post-consumer recycled plastic.