{"product_id":"2026-27-atalanta-bc-home-jersey-atalanta-football-shirt","title":"2026\/27 Atalanta BC Home Jersey | Atalanta Football Shirt","description":"\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003e2026\/27 Atalanta BC Home Jersey\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp\u003eShow your passion for \u003cstrong\u003eLa Dea\u003c\/strong\u003e with the new \u003cstrong\u003e2026\/27 Atalanta BC Home Jersey\u003c\/strong\u003e, created by \u003cstrong\u003eNew Balance\u003c\/strong\u003e for the second season of the partnership between the club and the sportswear brand.\u003c\/p\u003e\n\u003cp\u003eThe new home shirt stays faithful to Atalanta's unmistakable \u003cstrong\u003eNerazzurri identity\u003c\/strong\u003e, featuring the club's iconic vertical stripes in \u003cstrong\u003eDeep Black and Oasis Blue\u003c\/strong\u003e. At the same time, New Balance introduces contemporary details that connect the shirt with the club's modern identity and the architecture of the \u003cstrong\u003eNew Balance Arena\u003c\/strong\u003e. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOne of the most distinctive elements is the addition of \u003cstrong\u003esubtle metallic details inspired by the architectural lines of the New Balance Arena\u003c\/strong\u003e. These details add a modern premium appearance while keeping the traditional black-and-blue stripes as the central focus of the design. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eInside the collar, the shirt features the phrase \u003cstrong\u003e“La Maglia Sudata Sempre”\u003c\/strong\u003e, a powerful expression of Atalanta's working-class identity and commitment to effort. The phrase reflects the idea that every achievement must be earned through dedication and hard work. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe complete home kit is finished with \u003cstrong\u003eblack shorts and black socks\u003c\/strong\u003e, creating a strong and unified Nerazzurri appearance. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFor performance, the 2026\/27 Atalanta Home Kit uses \u003cstrong\u003eNew Balance's latest football performance technologies\u003c\/strong\u003e, designed to provide breathability, comfort and freedom of movement during modern football. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe official Atalanta Store currently offers both the standard \u003cstrong\u003eHome Jersey 2026\/27\u003c\/strong\u003e and the \u003cstrong\u003eElite Home Jersey 2026\/27\u003c\/strong\u003e, as well as Kids and Mini Kit versions. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eWhether you're supporting Atalanta at the New Balance Arena, following Serie A, playing football or collecting Italian football shirts, the \u003cstrong\u003e2026\/27 Atalanta BC Home Jersey\u003c\/strong\u003e is an excellent addition to your collection.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003eProduct Features\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003e2026\/27 Atalanta BC Home Jersey\u003c\/li\u003e\n\u003cli\u003eNew Balance official design\u003c\/li\u003e\n\u003cli\u003eTraditional Nerazzurri identity\u003c\/li\u003e\n\u003cli\u003eDeep Black and Oasis Blue stripes\u003c\/li\u003e\n\u003cli\u003eClassic vertical stripe pattern\u003c\/li\u003e\n\u003cli\u003eMetallic architectural-inspired details\u003c\/li\u003e\n\u003cli\u003eNew Balance Arena-inspired design\u003c\/li\u003e\n\u003cli\u003eAtalanta BC crest\u003c\/li\u003e\n\u003cli\u003eNew Balance branding\u003c\/li\u003e\n\u003cli\u003e“La Maglia Sudata Sempre” collar detail\u003c\/li\u003e\n\u003cli\u003eModern football performance construction\u003c\/li\u003e\n\u003cli\u003eBreathable fabric\u003c\/li\u003e\n\u003cli\u003eComfortable fit\u003c\/li\u003e\n\u003cli\u003eBlack matching shorts\u003c\/li\u003e\n\u003cli\u003eBlack matching socks\u003c\/li\u003e\n\u003cli\u003eSuitable for match days\u003c\/li\u003e\n\u003cli\u003eIdeal for football training\u003c\/li\u003e\n\u003cli\u003ePerfect for casual everyday wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003ePackage Includes\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003e1 × 2026\/27 Atalanta BC Home Jersey\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSize Guide\u003c\/h2\u003e\n\u003cp\u003ePlease check the size chart before ordering.\u003c\/p\u003e\n\u003cp\u003eIf you are between two sizes or prefer a looser fit, we recommend choosing one size larger.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003eWorldwide Shipping\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eFast Worldwide Shipping\u003c\/li\u003e\n\u003cli\u003eSecure Payment\u003c\/li\u003e\n\u003cli\u003eTracking Number Included\u003c\/li\u003e\n\u003cli\u003eCarefully Packed Before Shipping\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eWhy Choose This Jersey?\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eNew 2026\/27 Atalanta BC Home Jersey\u003c\/li\u003e\n\u003cli\u003eIconic black and blue Nerazzurri stripes\u003c\/li\u003e\n\u003cli\u003eNew Balance official design\u003c\/li\u003e\n\u003cli\u003eMetallic New Balance Arena-inspired details\u003c\/li\u003e\n\u003cli\u003e“La Maglia Sudata Sempre” detail\u003c\/li\u003e\n\u003cli\u003eStrong connection to Atalanta's heritage\u003c\/li\u003e\n\u003cli\u003eModern performance construction\u003c\/li\u003e\n\u003cli\u003ePerfect for Serie A supporters\u003c\/li\u003e\n\u003cli\u003eGreat for La Dea fans\u003c\/li\u003e\n\u003cli\u003eIdeal for match days and casual wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003ePerfect For\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eAtalanta BC Supporters\u003c\/li\u003e\n\u003cli\u003eAtalanta Fans\u003c\/li\u003e\n\u003cli\u003eLa Dea Fans\u003c\/li\u003e\n\u003cli\u003eNerazzurri Supporters\u003c\/li\u003e\n\u003cli\u003eSerie A Fans\u003c\/li\u003e\n\u003cli\u003eItalian Football Supporters\u003c\/li\u003e\n\u003cli\u003eBergamo Football Fans\u003c\/li\u003e\n\u003cli\u003eFootball Jersey Collectors\u003c\/li\u003e\n\u003cli\u003eMatch Days\u003c\/li\u003e\n\u003cli\u003eFootball Training\u003c\/li\u003e\n\u003cli\u003eCasual Wear\u003c\/li\u003e\n\u003cli\u003eGifts for Atalanta Fans\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eFrequently Asked Questions\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Who makes the 2026\/27 Atalanta Home Jersey?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA: The 2026\/27 Atalanta kit is made by \u003cstrong\u003eNew Balance\u003c\/strong\u003e, in the second year of the partnership between the club and the brand. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: What colors are used on the jersey?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA: The shirt uses Atalanta's traditional \u003cstrong\u003eDeep Black and Oasis Blue\u003c\/strong\u003e vertical stripes. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: What is special about the 2026\/27 Home Jersey?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA: The traditional Nerazzurri stripes are enhanced with \u003cstrong\u003esubtle metallic details inspired by the architecture of the New Balance Arena\u003c\/strong\u003e. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: What does “La Maglia Sudata Sempre” mean?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA: The phrase reflects Atalanta's strong work ethic and the belief that success must always be earned through commitment and effort. It appears inside the collar. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Is there an Elite version?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA: Yes. The official Atalanta Store currently lists both the \u003cstrong\u003eHome Jersey 2026\/27\u003c\/strong\u003e and \u003cstrong\u003eElite Home Jersey 2026\/27\u003c\/strong\u003e. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"S","offer_id":58158092190027,"sku":null,"price":29.9,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":58158092222795,"sku":null,"price":29.9,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":58158092255563,"sku":null,"price":29.9,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":58158092288331,"sku":null,"price":29.9,"currency_code":"GBP","in_stock":true},{"title":"XXL","offer_id":58158092321099,"sku":null,"price":29.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/4102\/7659\/files\/AtalantaBCHomeshirt2026-27_1.jpg?v=1786974153","url":"https:\/\/hookfootball.com\/products\/2026-27-atalanta-bc-home-jersey-atalanta-football-shirt","provider":"hookfootball","version":"1.0","type":"link"}